The course that helps you sign a client on your new rates in 30 days

RATES, RECHARGED

LAUNCHING 26.02.2024 ~ WAITLIST NOW CLOSED!

REAL TALK: YOUR FINGER-IN-THE-AIR PRICING STRATEGY IS ABOUT AS ACCURATE AS MY 5-YEAR-OLD’S TEN PIN BOWLING TECHNIQUE.

(TRYING YOUR BEST, BUT WILDLY MISSING THE MARK)

IF YOU’RE STUCK IN A PRICING RUT, BUSINESS MIGHT FEEL LIKE THIS RN:

Scrubbing out quotes/changing proposals 10 times before you hit send with crossed fingers

Feeling the total ick with selling and talking about what you do

Agreeing to work for someone who is waving CRIMSON flags on the initial disco call

Swearing under your breath every time THAT client emails you

Wrapping yourself in an hourly or day rates safety blanket whilst trying to ignore the fact it smells like corporate (ugh)

TL: DR - YOUR IMPOSTER SYNDROME IS GASLIGHTING YOU.

THE REASON?

YOU’RE IN “NOT ENOUGH YET” ENERGY.

YOU’RE ASSUMING…

You’re not experienced enough yet to charge more

You don’t have enough testimonials or portfolio examples yet

You don’t have enough qualifications to raise your rates to THAT level

WHAT’S ACTUALLY TRUE:

You don’t need to get more years of experience, more clients or more examples to be ready to raise your prices

Your clients that value your work will be excited to pay you more for what you do for them

Your prices are individual to your business and reflect the context, quality and experience you provide and have no relationship to your competitors (‘industry’ rates are BS)

IMAGINE THIS:

⚡️ Your clients are all dreamy, aligned and happy to pay your higher prices

⚡️ You can put your OOO on for an entire week or more and take a laptop-free vacay (woo!)

⚡️ You 100% vibe with your prices; sales calls are actually pretty fun!

⚡️ You back yourself and know your value – and ain’t no one messin’ with that

“Working with you has completely changed my business. I’m making double than what I was this time last year – I have so much clarity on what I offer and pricing that feels aligned to my financial goals and the hours I want to work.”

KATIE FARRELL, E-COMMERCE CONSULTANT

INTRODUCING

RATES, RECHARGED

The intensive pricing course designed to help you sign a client on your new rates in 30 days

FOR FREELANCERS + ONLINE SERVICE PROVIDERS WHO ARE READY FOR A PRICING RECKONING

WHAT YOU’LL LEARN

Going beyond “charge your worth” to get to the root of your pricing puzzles

ILLUMINATE YOUR TRUE VALUE

Learn my proven 5-step value pricing method, T.E.S.S.A – once you know how to calculate your value methodically, you’ll never use an hourly rate again 🙏🏻

ELECTRIFY YOUR SELLING SKILLS

Undergo a transformational shift in your energy, mindset and beliefs around money and sales so that you feel giddy and badass about taking your offers and pricing out into the world 🔥

CONJURE UP YOUR SIGNATURE OFFER

You’ll walk away from Rates, Recharged not only with the confidence to raise your prices but a juicy and exciting new Signature Offer to start selling to your dream clients right away ✨

CONQUER PRICING PARALYSIS

Understand how to price ANY offer using my MVR formula (Minimum Viable Rate) so that every project or retainer you sell is tracked against your annual capacity and income goals ✔️

REIGN SUPREME OVER SCOPE CREEP

Master my precise and no-room-for-error Scope Like a Pro Technique for mapping out ANY offer you create so you have a 100% bulletproof scope of work every damn time 🖤

EXECUTE YOUR PRICE EVOLUTION

Access the foundational tools, knowledge and mindset practices to take your new prices public with accountability and support for 30 days beyond the course! 👯‍♀️

HOW IT WORKS

  • Sign up to the course and complete the Pre-Survey so I can get to know you better

  • Meet me online for our Rates, Recharged Course Intensive Day on Thursday 7th March at 10am - 2.30pm GMT

  • Join our x3 ‘office hours’ support calls taking place for 3 weeks after the intensive to get further coaching and accountability to get your new prices out there!

  • Only 10 spaces available so everyone gets support during the intensive!

PRICING + PAYMENT PLANS

£1025 GBP in full

OR SPREAD THE COST OVER 2 OR 3 PAYMENTS:

2 x £512.50 or 3 x £341.67

✔️ Full Day Course Intensive

✔️ 3 Support Calls for 30 Days

✔️ Course Resource Portal

PRICING USED TO FREAK ME OUT TOO…

Back when I was a freelancer in the 2010’s I was too scared to raise my rates because I thought my clients would all up and leave me without any work.

It wasn’t until I realised THEY were the reason I was stuck earning £35/hour and burning out in my spare bedroom. FML.

It’s no wonder many years later I chose to make pricing and offer strategy my expert area as a mentor, strategist and coach to freelancers and online service providers.

I’ve taught and supported 100’s of women through raising their rates so that they can start enjoying more financial stability and actually enjoying how they work + who they work with.

– CEELS LOCKLEY, OFFER STRATEGY EXPERT + CREATOR OF RATES, RECHARGED

CLIENT RAVES

  • “Ceels has incredibly relevant experience to support and advise service providers and business owners. Ceels gave me permission to take my business seriously, but also to create the work/life balance I want. I hear her advice in my ear every week when I'm making decisions. I can't recommend Ceels enough and know I will work with her again.”

    HANNAH SPICER ~ EMAIL MARKETING EXPERT

  • “Ceels has equipped me with the motivation and tools to go out and win 3 new clients, including a £12k project. Working with Ceels was a huge kick up the bum on my mindset and my strategy, and it worked wonders.”

    REBECCA HILLIARD | E-CRM CONSULTANT

  • “I learned so many practical nuggets of information in terms of how to position and price my offers, and it was also really confidence boosting and left me feeling so excited and inspired. Ceels provided new perspectives on how to cost up and structure my services which I would never have thought of by myself.”

    CAROLINA DIBB | CRO SPECIALIST

FAQS

  • The public launch for Rates, Recharged opens on Monday 26th February. If you want to stay notified on when we launch, join my email list!

  • Rates, Recharged is a course for freelancers and online service providers who have had at least 3 paying clients, are currently charging by the hour, day, project or offer.

  • RR will be hosted online and taught live on the course intensive day. You will be able to replay the course after the event if you can’t make the full day!

  • The course will take place live on Thursday 7th March at 10am - 2.30pm GMT. There are a maximum of 10 spaces available for this day to ensure everyone has enough time to ask questions and get coached through the materials.

  • The course starts on our live intensive day. Ensure you complete the pre-survey when you book your space though, so I can get to know you better and then tailor the day to everyone’s needs.

  • After the initial course day, you will be invited to join x3 weekly “office hours” support calls where you can get additional coaching on your pricing and offer development.

  • I’ve been an online service provider since 2010; taught 100’s of women how to confidently raise their rates and double or even triple their income. My entire focus as a coach and strategist is in the realm of offer strategy, pricing and positioning which means I’ve developed a highly effective body of work, methodologies and tools to help my clients get results in this specific area.

  • You can book your space on the course by scrolling to the cart on this page and completing your info and payment details.

    Once you’ve signed up you will receive a receipt invoice and a welcome email from me confirming your space on the course and a link to complete the pre-survey.

    This helps me get to know you before the course day so I can ensure the content is tailored to your needs!

    You will then receive a calendar invite for the course intensive and a meeting link via email.

    A little nearer to the course date you’ll get a few reminders from me including a small prep exercise to help you get ready for our Rates Recharged day!

  • Rates, Recharged is £1,025 in full or you can split your payments into 2 x £512.50 or 3 x £341.67. If you book during the pre-sale fortnight, you will save £200 off the course and your payments will be adjusted accordingly!

  • Then you’re in a great place to revisit them! Your pricing should evolve in line with your value and how your clients perceive the value you bring; if you haven’t very, very recently looked at your offers and value pricing models in detail then this is well worth looking at (and what we’ll do in RR!)

  • At the end of the course, you’ll have learned exactly how to connect to your value as a service provider, be on your way to overcoming and addressing your fears around money and pricing conversations, have a clear plan for your pricing model that feels exciting and expansive, have a juicy signature offer mapped out and access to the tools and plans to take your new prices out into the world!