JOIN THE GUEST LIST

LOVE YOUR WORK. LOVE YOUR CLIENTS. LOVE YOUR INCOME.

✨ Wake up to offers that flow, convert, and support the business you actually want to run ✨

Your pricing is uh, pure guesswork

You don't have a clear buyer journey with upsells and downsells

You don't feel clear about what you're selling 

You have a random pick n’ mix, grab-and-go set of offers

As a service provider, coach or consultant:

Right now, your offers don't match the world you're trying to create...

JOIN THE GUEST LIST

You’ve already tried:

Day rates, bit-bob jobs, contracting, tiered packages, bespoke proposals that sap your energy but often go nowhere... you've tried the lot

PROJECT HUSTLING

Re-tooling, re-modelling, overthinking, refining and obsessing on your offers...but they're still not flowing together

TWEAKING

Positioning your business for an industry or sector, trying to fit into a round hole with a square peg and then generalising all the way back again – and you're still confused

"NICHING DOWN"

You’ve f*cked around and found out a lot. You’re done with throwing spaghetti at the walls and being in a 'playing' phase. DONE.

FAFO

Back in the 2010’s when I started freelancing, I had zero clue how to sell and price my services to attract my dream clients.

After many years of dud and debatable contracts, low rates and people-pleasing, I now apply my experiences into being one of the only dedicated offer strategy experts for service providers, coaches and consultants.

I’ve helped 100’s of service-based biz owners to refine and re-tool their services for more ease, more profit and better clients who they retain on repeat. And I can’t WAIT to do the same with you, too!

Hey love! I'm Ceels and this is my story...

Offers designed to blow away the competition and position you as the go-to

Pricing that feels sexy af AND reflects your true expertise, value and goals

Dream clients lining up, ready to book because your offers speak so clearly to them

favorite
favorite
favorite
favorite

Feeling hella confident and credible about your offers

💖 LIKE 💖 THE ONES YOU DREAM ABOUT!

Wake up inside your business and start creating offers that feel like the perfect line-up

You can't cope with winging another feast and famine year

You're over the pendulum swing from begging for scraps to fully booked out

You know you’re cock-blocking yourself by avoiding the deep work

You can’t get by another month without knowing this is being resolved

That DUD retainer client has to go

You’re not sure if you can take another “can you just” email at 9pm on a Sunday

Delivery is sucking the joy out of business for you

Because you want to change what you’re doing and how much you charge

It’s time to START SHAPING YOUR DREAMS. NOW.

ESPECIALLY IF:

The ONLY program that teaches you exactly how to design, price and position value-led offers

Service Providers  ✺  coaches  ✺  consultants  ✺  web designers  ✺  copywriters  ✺  tech experts  ✺  obms  ✺  social media managers  ✺  marketers  ✺  speakers  ✺  and more

The Offer Design ‘Festival’ program for

INTRODUCING

"Honestly Dreamium is one of the best investments I’ve ever made as an agency owner. Not only was I FINALLY able to get my After Party offer to a place where I can sell it, but now I’m rebranding my podcast, have a whole ass brand theme AND am getting great direction on my Headliner Offer. This is the program for DFY pros who don’t want offers that cannibalise each other."

Felly was finally able to progress an offer idea she’d been sitting on for two years

You’ll love our vibe if:

join the guest list

You sell done-for-you, done-with-you or DIY services

You’re an online service provider, coach or consultant

You’re already working with clients and marketing your business

You’re ready to knuckle down and do the work

Dreamium is like no other program you've ever been part of.

We set the gold standard when it comes to our unique blend of offer design expertise, values-led coaching and attention to detail in student care.

Those who enter will never see business the same again.


This isn’t a group program – it’s a movement! 🌈✨

We don’t dictate rigid formulas or “proven frameworks.” Every piece of coaching is tailored to you—your goals, your strengths, your values. Your vision leads, and we support you every step of the way.

You-First Strategy

We warmly celebrate all people, all backgrounds, all identities, and all orientations. Whoever you are and wherever you come from, you belong in this festival crowd.

Everyone Is Welcome

You won’t get a cookie-cutter strategy or recycled templates here. Your offers will be directed to be uniquely yours—no copycat “industry standards” required.

Originality & Individualism

WHAT WE STAND FOR

join the guest list
Spinning Image
Spinning Image
Spinning Image

Where you take clients next in their journey with you – usually a retainer or recurring revenue service that enhances the work done in your Headliner

The entry point for your clients to start working with you – usually a light touch, quick win DFY or DWY experience

Your main jam, the best of your expertise and deep-dive experience aka your Signature Offer and main source of your revenue.

Inside Dreamium, you’ll work on refining and locking in on what we call your ‘Core Offer Line Up’. These offers are the foundations of a sustainable £100K+ ecosystem:

Your Core
Offer Line Up

Dreamium is for you, even if:

You feel like you “should” have figured this out by now

Business is messy. Even experienced entrepreneurs end up with Franken-offers. We’ve 1000% got your back, no judgey shit.

Your imposter is da boss RN

Dreamium was built upon the foundations of mindset first, strategy second. That means even if the voices in your head are screaming “You’re not good enough! You don’t deserve to be paid more!”—we’ll help you build your belief in yourself again (and in your business).

You don’t actually have any offers

You can be experienced in business and have never created a single offer. That’s fine by us. We’ll help you turn your one-off projects and custom proposals into offers that convert.

You don’t have a big audience

Most of our students are finding it tricky to attract dream clients and grow their audience because of their offers. You don’t need thousands of followers to start. You are in the right place!

You’re scared to niche down

Worried you’ll lose clients if you specialise? We’ll help you find a focus that feels true and sustainable. And we’ll lovingly coach you through all the ‘HELP, I’M FREAKING OUT’ moments.

“I’m leaving Dreamium with offers that I’m confident about and an ecosystem I can build out.”

With Jess’ new confidence and reframe for her work, she transformed an existing ‘debatable’ client on low rates and a lot of scope creep into a dream client – adding in stronger boundaries, profitable pricing and charging for more than her time alone.

results

Before joining Dreamium, Jess was working as a generalist marketing consultant in the public sector.

She’d been sitting on an idea for 5 years and paying for a blank website for 2 years. Fed up with doubting her ability to get her business started and continuing to charge day rates, Jess joined Dreamium to go all-in on her vision.

DREAMS

Dreamium gave Jess the strategy, mindset and practical tools to move from messy quoting per project based on bespoke client briefs to a clear, structured offer based on her specialist skills AND what she enjoys doing most.

challenges

“There was SO many “ahah” moments throughout the program, and I felt incredibly supported by Ceels and the other students when I shared my worries and wobbles.”

Jess loved using the Minimum Viable Rate tools to help her calculate her earning potential, as well as using our scope of work templates to create detailed deliverables before selling her offers.

Breakthroughs

join the guest list

Get Ready to Parade

Finally, with your offers designed, pricing clear and messaging locked in, you’ll get ready to Parade your offers to the world!

Design Your Offers

With your Line Up approved and pricing plan in hand, you’ll get to work on designing x3 core offers for personalised feedback from me!

Nail Your Messaging

We'll help you get clear on how to talk about your offer using highly relevant messaging that attracts your dream clients

Plan Your Production

Get your evergreen pricing strategy and never guess a price EVER again. Your Offer Production Plan helps you scope all your offers in detail. SO HOT.

You’ll dive in to the 5-Day Carnival of Experts Challenge to uncover your specialism, refine your positioning and get coached on how to articulate what you do, and who for.

Master Your Positioning

Curate Your Line Up

As soon as you join, have our coaches review your Offer Line Up and get feedback on your offer mix, flow and ecosystem foundations.

Inside our festival of offer design, you’ll be met with an structured array of valuable tools to help you design, price, position and message your refined offers.

How Dreamium Works

THE HEADLINER OF OFFER DESIGN PROGRAMS

Your All-Access Pass to the Dreamium Experience Includes:

🗓️
6 Months Access

Once inside, you’ll have 6 months coaching support and lifetime access to materials. You can choose to extend your coaching access pass another 6 months OR 30 days only.

Once your core offers are established, we'll help you plan out the pathways and journeys of your ecosystem, too!

🧬
Personalised Offer Reviews

Submit your finalised offers for a detailed and personalised strategy review from Ceels, up to x3 offers during the program

🏭
Pricing & Scoping Planner

Lay your hands on THE sexiest pricing and scoping spreadsheet of your life, so costing up your work is no longer a finger in the air job

📟
Final Offer Ecosystem Map

📋
Strategy Feedback from Ceels

Share your Line Up for feedback to clarify and refine your offer mix, flow and positioning before you move ahead to pricing and design.

Binge your way through bitesize lessons on the mindset, strategy and tools required to design, price and position premium offers that attract dreamy clients

🧑🏾‍🤝‍🧑🏻
Dreamium Community

Post your questions, wobbles and wins 24/7 for asynchronous coaching between calls as well as a motivating jee-up from your fellow Dreamers

👩‍🏫
Weekly Classes

Join a weekly class to meet the community, hear a deep-dive topic lesson and get live coaching.

📚
Dreamium Learning Library

Dreamium helped Fractional Marketing Director Claire quit people-pleasing and focus on her dream client

"Dreamium has been incredibly helpful for me in creating my offers from scratch and helping me understand what I should focus on. Previously, I was a digital marketing freelancer who did a bit of everything for everyone. I was the classic people pleaser who was too scared to turn down work in case I didn't get any more!"

"I have fully stepped into my expertise. I own it, confidently, and it shows in how fulfilling my work is, how aligned my clients are becoming and how much fucking fun it is to sell my offers.

With the offer Dreamium helped me create, I have now confirmed over £27,500 in sales - from the offer itself, and the on-going retainer it has led to with clients."

results

Prior to joining Dreamium, Loni Nelson, a Funnels Agency Owner felt like she had years of experience but was sent back 10 steps in her offer clarity, positioning and messaging.

DREAMS

"My business was "new" again (a new niche and focus) so I felt a lot of imposter syndrome about stepping out as an expert."

challenges

"The biggest breakthroughs I had with Dreamium was during our Messaging House weeks, and when we explored Pricing for our offers.

Loni now has her Expert Energy at a 10/10 and has masses of clarity and confidence in her business.

Breakthroughs

Loni Nelson, Funnels Agency Owner

"£27,500  from the offer itself, and the on-going retainer it has led to with clients. Dreamium has given me confidence, consistent revenue and clarity. What more could I have ever asked for?"

"With the offer Dreamium helped me create, I have now confirmed over £27,500 in sales!"

"With Ceels' help, I'm able to create the copy for my offers and getting them live on my website that had previously directed to a holding page for 2 years!"

"The messaging framework has been super helpful!"

JESSICA CHAMBERS, EVENTS STRATEGIST

CLAIRE WATERS, LINKEDIN MARKETER

"The detailed feedback from the offer submissions from Ceels has been so useful!"

"They really made me think about both the way I talk about my offer and how I position myself generally."

DA DOMINGUEZ, LAUNCH DESIGNER

Since joining Dreamium my business has been consistently booked and busy! I hit my first 5-figure month in July ($11K to be exact!)—and that was without even doing a full-blown launch, just steadily applying what I learned piece by piece.

"I've noticed a big shift in my reputation. That kind of recognition has been such a validating win for me"

more client raves

join the guest list

This festival won’t leave you bored at the bar…

Fast Action, Close Support

Get access to your Learning Library
Start our 5 Day Challenge to nail your Positioning
Get coached on your burning offer q's

In Your First 24 Hours

️ Submit your strategy for personalised feedback

Get hotseat coaching on your first Weekly Class
Receive direction on exactly what to focus on next

In Your First 7 Days

Price up your offers and adjust your rates ++
Start designing your first core offer

Get a hand-hold through an overwhelm so you can keep up momentum!

In Your First 30 Days

This festival isn’t for you if

You’re hoping this program will save you 😬 We’re here to compliment and enhance your business, not be the ‘last chance’ solution

You’re brand new to business – this program is for owners with business experience of 1+ years

You don’t have time to commit to 1-2 hours to your offers each week. Results require werkkk!

You’d prefer to work 1:1 on your offers – DM me for availability on my Private Intensives

You’re working inside another offers program already – if you’re already being coached on offers, it’s best to stick to one coach

Faith has confidently created and sold multiple new offers inside Dreamium, creating USD $25,000 of new revenue into her business.

”Honestly, I feel UNSTOPPABLE. My confidence in what I am selling has SKYROCKETED and I know this is only the beginning for me.”

results

Faith Morris, an Operations Professional, joined Dreamium with an ambition to have an offer ecosystem that made sense to her AND her clients.

DREAMS

“Before Dreamium I had a retainer only model with 3 packages. $1000., $2500,$3000. I had only one retainer client at $3,500 and only wanted one more of those”

challenges

”The minute I began my onboarding into Dreamium I knew I made the right decision. It was FLAWLESS from getting set up, preparing for weekly calls, accessing the materials and having access to Ceels in the Slack channel.”

Breakthroughs

Who is Dreamium for? +

Dreamium is a group program created for service providers, coaches and consultants who already have an online business presence.

If you’re currently charging by the hour, day, project, or custom offer—and you’re ready to figure out the essential steps to create a core Offer Line Up that attracts and retains more dream clients—you’re in the right place!

Past and current Dreamium students include OBM's, Ads Strategists, Copywriters, Messaging Strategists, Social Media Managers, Content Strategists, SEO Consultants, Digital Marketers, Podcast Managers, Virtual Assistants, Photographers, Website Designers, Brand Designers, Mindset Coaches, Career Coaches, Industry-Specialist Coaches.

We also support agency owners and love to help them grow – if you and your business partner want to join and work on your offers together, we'd love to have you – note that you'll need to both purchase a spot.

How do I know if I’m ready for this? +

If you’re here reading this page, there’s a good chance you already are.

You’re ready if you’ve outgrown piecing together random services, guessing at your pricing, or feeling embarrassed to share what you do.

You don’t need to have everything perfectly figured out—you just need to be willing to show up, be coached, and commit to doing the work.

If you want more clarity, confidence, and offers you’re genuinely proud to sell, you’re ready.

And if you’re still not sure, apply anyway—Ceels will chat it through with you and make sure it’s the right fit, without any pressure.

Am I experienced enough to join? +

Ideally, you’ll have had a full-time experience of running a service based business for around a year before joining Dreamium. Everyone is slightly different, but we don’t recommend joining the program if you’re very new to running a business and/or you don’t feel confident marketing yourself online.

How do the payment plans work? +

If you choose a payment plan, your first payment will be taken when you sign up. The remaining payments will automatically recur on the same date each month until your balance is fully paid.

Our payment plans are interest-free. Just a heads-up: they do come with clear terms and conditions, and if a payment fails, we reserve the right to pause your access or cancel the plan.

You can find all the details in our terms and conditions—be sure to give them a read so everything feels clear and comfortable before you join.

When are the calls? What happens if I can’t make every call? +

Our weekly classes run every Wednesday, alternating between 1pm and 5pm UK time (BST March–October, GMT October–March).

We highly recommend attending live so you get the full benefit of momentum, accountability, and community. That said, plenty of our students still achieve fantastic results without making every single session.

All calls are recorded and available as replays, so you can catch up anytime it suits you. We are also adding monthly co-working calls from 2026!

How much time do I need to commit to per week? +

We've designed Dreamium to be a 6 month program with a self-paced curriculum that you'll study in your first 30-60 days. You'll then apply your learnings into designing out and refining your offers and business model.

(but also lol: if you're gagging to get started and go nuts, you can also binge the whole curriculum in full and all 3 of your offers submitted for feedback in 30 days 😁🎉)

How personalised is the support in Dreamium? +

Dreamium is a highly supported group experience designed to feel anything but generic.

You’ll get personalised feedback on your questions inside our community, plus the opportunity for 1:1 hotseat coaching during our group calls. You’ll also be able to submit up to three Dreamium offers for detailed, tailored reviews from Ceels, so you’ll always know exactly how to improve and move forward.

Why don’t I get to keep access to the materials after 6 months? +

Dreamium is designed as an immersive, time-bound experience so you actually do the work—not just think about it forever. Your All-Access Pass gives you 6 months from your start date to join calls, dive into the materials, and get personalised coaching and feedback.

When your 6 months are up, your access will close to help you stay focused and accountable. If you’d like more time or want to keep the momentum going, you’ll have the option to extend your pass by 6 months OR 30 days ONLY. You cannot re-extend for another 30 days, but you can upgrade to a 6 month extension.

When can I start? +

We're enrolling new students from January 22, with very limited spots left (as our cohort is almost full!) We recommend signing up to the Guest List to stay notified of when gates open.

Why are you the person to teach me this? +

I’ve been an online service provider since 2010 and have taught hundreds of online business owners how to confidently raise their rates and double—or even triple—their income.

My entire focus as a consultant and strategist is dedicated to offer strategy, pricing, and positioning. Over the years, I’ve developed a highly effective body of work, proven methodologies, and practical tools to help my clients get real results in this specific area.

This isn’t just theory—it’s the work I’ve done in my own business and with countless others, refined over more than a decade!

How do I sign up? +

Choose your All-Access pass option (either Pay in Full or 10 month payment plan) and proceed to our cart. From there, you’ll complete your details, sign our terms and conditions and make payment.

Once you’re in, you’ll get a lovely email from me with all the goodies on how to get started right away!

Does Dreamium help me launch and sell my offers? +

Dreamium’s focus is to help you confidently design and start executing your strategy to appeal to and attract more of your dream clients. We help you build your 'stage show', but if you want to learn how to step out and sell the tickets, I recommend my quarterly sales sprints, Parade.

What can I expect to take away from this program? +

At the end of the program, you’ll have learned exactly how to connect to your value and feel genuinely confident in what you offer.

You’ll be well on your way to overcoming your fears around money and pricing conversations, with a clear, exciting plan for your pricing model.

You’ll walk away with an offer strategy and clear offers that feel aligned, streamlined, calm and form sustainable foundations of your offer ecosystem.

From there, you can keep building out more offers using all the skills you've learned inside Dreamium.

If you’re wondering…

SAY GOODBYE TO CHAOS + SELF-DOUBT, FOR GOOD


You deserve to feel proud of what you do every single day.

Your offers deserve clarity.

Your pricing deserves confidence.

join the guest list

This is your invitation to join Dreamium

See you in the festival grounds lovely!