~ Loni Nelson, Funnel & Customer Experience Strategist
You'll still get on sales calls where you're reshaping and justifying your offer in real time because you dread the NO.
And when a client contract ends, you're right back to wondering, "okay, so what do I sell now?"
You’ll send your next proposal, still feeling that tiny pit in your stomach because you’re not fully sold on what you’re offering.
You'll still tweak your pricing at the last minute, or throw in "one more thing," just to make the offer seem worth it.
Because offers don’t exist in silos - they lay the foundation of a sustainable business.
Take a look →
“Before, with my DFY, I always felt like no one wanted it, and I felt like it wasn't clear and didn't make sense. Now I feel confident I've done the work to make it as simple as possible to buy my offers. [I also] feel like I actually have a niche for the first time in business.”
Hey lovely! 👋🏼
I’m Ceels - an offer strategist with 15+ years in marketing.
I’ve helped 300+ service providers and coaches turn their scattered offers into profitable, client-retaining ecosystems. I created Dreamium because I’ve lived the messy middle of a service-based business myself.
I was the “do-it-all” generalist with 30+ clients, charging £40/hour, squeezing work into an already packed schedule.
So when the pandemic hit & it became incredibly tough to manage my business along with full-time childcare - I knew this was my last straw. That’s when I stopped trying to “fix” my marketing. And started rethinking my offers instead.
I pivoted into mentoring freelancers (my fave thing ever), niched down into offer strategy, and built a clear offer ecosystem solving my clients’ core problems.
Today, I run a 6-figure business with a dream team, a spacious calendar (just 5 calls a week), and offers that truly support my lifestyle. I’ve spoken on dream stages, featured on leading industry podcasts, and become the go-to for offer strategy - all with a small email list and under 3,000 followers.
If you’re ready to turn your expertise into a clear offer ecosystem that keeps your clients moving forward with you →
I can’t wait to welcome you to our offers festival!
By the end of our time together, you’ll have a clear ecosystem of premium offers that support sustainable growth in your business.
You won’t second-guess how to position, price, market, or deliver your offers ever again.
You’ll FINALLY have offers that feel oh-so-good to deliver and irresistible for your clients to say yes to.
The coaching support you'll receive inside Dreamium will feel motivating, warm, powerful, and uplifting every step of the way.
We make sure that every student, regardless of their backgrounds, identities, and orientations - is welcomed and celebrated inside our community.
Lock in the offers that set the stage for your uncopyable expertise to shine and spacious business to thrive - through lifetime access to the Dreamium curriculum.
Plus, the curriculum is self-paced, so there’s no deadline for you to rush through. Watch the bite-sized lessons as per your schedule - and walk away with the x3 offers that consistently book you out with dream clients.
Get online with your fellow dreamers to co-work, plan, and strategise your offers together, hosted by our Coaches.
You can also use this time to catch up on the Dreamium curriculum in between our weekly calls as well!
For the next 6 months, you will receive async coaching on your new or refined offer ideas before you develop them out in full.
No more shiny “offer” syndrome - we’ll help you sense check your offers before you invest your time, energy, and money into bringing them to life.
With your Line Up approved and pricing plan in hand, you’ll get to work designing your 3 core offers that position you as the premium specialist in your industry.
Submit your finalised offers for a detailed and personalised strategy review from Ceels. You’ll receive in-depth feedback on the elements, scope, pricing, ecosystem, and messaging of each offer - so everything works together seamlessly.
No more spiralling over if you’re “doing it right”, you’ll be able to blaze ahead with full confidence in the offers you’re selling.
As soon as you join, one of our coaches will review your Offer Line Up, aka: your chosen offer mix & your ecosystem flow - so you can get almost-immediate clarity on what offers are working for you & what needs to be refined.
No more jumping between ideas, you’ll know exactly which offers to prioritise so you can confidently deliver & sell them.
You can reiterate your Line Up once per month (up to six times) in the program as you evolve your positioning and offer ecosystem design.
Post your questions, wobbles, and wins 24/7 - and receive thoughtful, asynchronous coaching between calls.
Dreamers regularly get feedback on their messaging, pricing, offer results - literally anything that has them second-guessing their offers.
Our team is right here with you alongside a room full of motivated Dreamers - so you can stay on track even on the weeks you feel behind.
Every Wednesday for the next 6 months, you’ll have access to our LIVE calls - where we come together as a community for teaching, coaching, and real-time support.
Each call begins with a focused 20-minute lesson on offer strategy, followed by hotseat coaching - so you can get unstuck on any sticky Qs that are slowing you down that week.
We spend around an hour together (and often go longer), making sure every Dreamer has the opportunity to be coached. No question is off-limits. Bring it all to the room - we’ve got you, boo!
All calls are recorded and available as replays, so you can catch up anytime it suits you.
Lock in the offers that set the stage for your uncopyable expertise to shine and spacious business to thrive - through lifetime access to the Dreamium curriculum.
Plus, the curriculum is self-paced, so there’s no deadline for you to rush through. Watch the bite-sized lessons as per your schedule - and walk away with the x3 offers that consistently book you out with dream clients.
Get online with your fellow dreamers to co-work, plan, and strategise your offers together, hosted by our Coaches.
Get clarity on your chosen offer mix & ecosystem flow.
Fully flesh out the 3 core offers that make you the go-to expert in your industry
Post your questions, wobbles, and wins 24/7 - and receive thoughtful coaching between calls
Get unstuck on any sticky Qs slowing you down that week
so you can continue adapting your offers as your business evolves
to shape your offers without guesswork
with 70+ trainings on Offer Design so you can build a profitable offer ecosystem
MORIN GLIMMER, BRAND STRATEGIST
CAROLINA DIBB, E-COMMERCE EXPERT
CLAIRE WATERS, LINKEDIN MARKETER
DA DOMINGUEZ, LAUNCH DESIGNER
Since joining Dreamium my business has been consistently booked and busy! I hit my first 5-figure month in July ($11K to be exact!)—and that was without even doing a full-blown launch, just steadily applying what I learned piece by piece.
TAKE A PEEK AT YOUR DREAMIUM JOURNEY →
“I’m leaving Dreamium with offers that I’m confident about and an ecosystem I can build out.”
With Jess’ new confidence and reframe for her work, she transformed an existing ‘debatable’ client on low rates and a lot of scope creep into a dream client – adding in stronger boundaries, profitable pricing and charging for more than her time alone.
Before joining Dreamium, Jess was working as a generalist marketing consultant in the public sector.
She’d been sitting on an idea for 5 years and paying for a blank website for 2 years. Fed up with doubting her ability to get her business started and continuing to charge day rates, Jess joined Dreamium to go all-in on her vision.
Dreamium gave Jess the strategy, mindset and practical tools to move from messy quoting per project based on bespoke client briefs to a clear, structured offer based on her specialist skills AND what she enjoys doing most.
“There was SO many “ahah” moments throughout the program, and I felt incredibly supported by Ceels and the other students when I shared my worries and wobbles.”
Jess loved using the Minimum Viable Rate tools to help her calculate her earning potential, as well as using our scope of work templates to create detailed deliverables before selling her offers.
"I have fully stepped into my expertise. I own it, confidently, and it shows in how fulfilling my work is, how aligned my clients are becoming and how much fucking fun it is to sell my offers.
With the offer Dreamium helped me create, I have now confirmed over £27,500 in sales - from the offer itself, and the on-going retainer it has led to with clients."
Prior to joining Dreamium, Loni Nelson, a Funnels Agency Owner felt like she had years of experience but was sent back 10 steps in her offer clarity, positioning and messaging.
"My business was "new" again (a new niche and focus) so I felt a lot of imposter syndrome about stepping out as an expert."
"The biggest breakthroughs I had with Dreamium was during our Messaging House weeks, and when we explored Pricing for our offers.
Loni now has her Expert Energy at a 10/10 and has masses of clarity and confidence in her business.
Faith has confidently created and sold multiple new offers inside Dreamium, generating USD $30,000 of new revenue into her business.
”Honestly, I feel UNSTOPPABLE. My confidence in what I am selling has SKYROCKETED and I know this is only the beginning for me.”
Faith Morris, an Operations Professional, joined Dreamium with an ambition to have an offer ecosystem that made sense to her AND her clients.
“Before Dreamium I had a retainer only model with 3 packages. $1000., $2500,$3000. I had only one retainer client at $3,500 and only wanted one more of those”
”The minute I began my onboarding into Dreamium I knew I made the right decision. It was FLAWLESS from getting set up, preparing for weekly calls, accessing the materials and having access to Ceels in the Slack channel.”
I felt really supported by both Ceels and the community during my time in Dreamium! Ceels had this way of making sure we all stepped forward. Her guidance felt both gentle and empowering, giving me the nudge I needed to finally own my place as an expert.
We warmly celebrate people of all backgrounds, all identities, and all orientations. Whoever you are and wherever you come from, you belong in this festival crowd.
We don’t promote offer ladders (low/mid/high ticket variations) that stack your offers by price, but leave your clients confused about the next step of working with you. Instead, we help you create a clear journey so your clients naturally move forward with you.
Every offer we design inside Dreamium is tailored to your business goals, your strengths, and your values. We don’t slap on “proven frameworks” or trending ideas to shape your offers (that’s the easiest way for you to mesh into the industry crowd!)
We help you with the strategy, pricing, positioning, messaging, and mindset around selling your offers - instead of you working on them separately in different programs and feeling confused AF (bye bye overthinking offers to death! 👋)
Dreamium is proudly an AI-free zone. We discourage the use of LLM’s to replace your critical thinking as a business owner. Dreamium will challenge, prompt, and guide you in ways that help you find the gold of your potential, your ideas, and your dreams.
- Premium Self-Paced Group Program
- 6 Months Access to Coaching, Community & Calls
- Weekly Classes & Hotseat Coaching
- Asynchronous Coaching Mon-Fri
- Personalised Offer Reviews
- Private Podcast
- TESSA Pricing System
- Lifetime Access to Curriculum
- Accountability & Completion Bonus