Dreamy Clients + Premium Pricing = DreAmium Vibes

ENROLLING SOON

Cure your imposter syndrome and double your revenue with a dreamium offer line up

You’ve already tried…

Now It's time to effortlessly attract and retain more of your dreamium clients.

You’ve thrown a lot of spaghetti at the wall when it comes to different services and packages – you want a strategy that sticks. Like, yesterday.


DIY

You’ve had a go at designing and/or streamlining your offers and selling them, but you’d love to get more high value, long-term clients into your world.


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Generalising

Trial & Error

You’re done with people-pleasing clients and doing all of the things for the dud and debatable clients. You’re ready to have a client cleanse…


Day Rates

You’re over selling your time for money, PERIODT. See also: custom proposals, odd jobs and random rates. You want a simpler way through this chaos!


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Doors open again in late February

INTRODUCING DREAMIUM

ENROLLING SOON

Create a trio of premium, dream-client aligned offers that feel easy and exciting to sell

The momentum and support to get your imperfect offers into the world to sell, deliver and learn from to build results





Access the tools to articulate how each of your offers works so that you can get them out into the world AND convert new clients




Messy over perfect

Quit the need to give everyone all of yourself, all of the time and switch to a more Dreamium way of working and thriving at your ideal capacity



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How it all works:

Messaging that converts

Banishing people pleasing

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Add value to your offers by developing your signature methods within how you deliver results




Get clear on who you serve so you become invitingly different in all the right ways VS your competitors – niching without the ick factor




Master your methods

Finally land on pricing that positions and rewards you as THE expert for your DREAMIUM client



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Dare to be different

Price for Profit

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Interest-free payment plans – all prices inclusive of UK VAT


Split pay

£498

ENROLLING SOON

Payment Options

Payment plan

 £249

Four payments of:

£996

ENROLLING SOON

Pay in full

One payment of:

Two payments of:

ENROLLING SOON

An offer that matches your unique skills with exactly what your dream client want, packaged up to blow away your competition




A snappy one-liner that helps you articulate what your offer actually DOES so you can confidently sell it



A Differentiated Offer

An evergreen pricing system that you can always come back to, tweak and apply as your prices grow with you

A Clear Result 

Strategic Pricing

You can attract and retain more DREAMIUM clients with:

Program concepts:

A simple pricing strategy that means you'll never need to guess your rates ever again. LIKE EVER





Develop and design your core line up – Warm Up, Headliner and Encore so you have 3 high quality offers to sell on repeat







Minimum Viable Rate

Core Offer Line Up

Learn how sales psychology, economics and branding can help create a premium product that attracts clients with deeper pockets!




The step-by-step tools for designing a strategic, high quality premium offer that engages and retains DREAMIUM clients





The 4P Effect

The D.R.E.A.M.I.U.M. Framework

ENROLLING SOON

the no. 1 offer design school for service provider entrepreneurs

JOIN US INSIDE DREAMIUM

Katie White , Report Designer

Loni Nelson, Funnels Agency Owner

The curriculum was top notch, the coaching from Ceels was grounded in maturity and specificity, and the community was so positive and interactive.

Dreamium gave me the tools to actually identify a package (and price) that was rooted in cold hard facts and irresistible deliverables. I sent my highest quote EVER to one of the Dreamiest clients, and it was accepted with no issues. Now, with my MVR and Package Blueprint from Dreamium, I'm unstoppable.   

I'm proud of really breaking down thoroughly what my offers could look like and progressing to the point of creating sales page copy - i'm so close to putting something structured out to the world! I'd NEVER have done that without this process. 

Katie was able to map out a brand new structured offer suite!

Loni booked her highest paying dream client to-date with ease!

Jennifer Anderson, Pitch Deck Strategist

I've felt an exciting shift in my business this month – I've had my first sign up on the 48 hour offer this week - they didn't even question the price! Very close to signing someone onto my 30 day / £5K offer too!! I feel like even if both of these jobs fall through that I'm so much more confident on my pricing than I was before working with you. I was 80% there and this has pushed me to 100%..

Jennifer is confidently booking high-ticket clients, regularly!

The support to help you work on your offer line up, take action and progress your business with an AWESOME completion bonus





Submit your Offer Line Up for feedback in the first 24 hours of joining and get feedback on the shape of your offer suite



Accountability

Work through a series of projects to overhaul and refine your positioning, pricing and messaging, plus build out and get feedback on 3 core offers



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Program Features:

Line Up Check

Offer Projects

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Between calls, ask me anything in our Slack channel to get the answers you need with a reply in 24 business hours





Get expert tailored support and direction for 6 months throughout via a blend of synchronous and asynchronous support including our weekly offer design workshop calls and our Slack community




Fast Direction

Our binge-worthy curriculum is designed to help you get the training, tools and education to start designing your offers as soon as you enter the program



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Support

Curriculum

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Completion Bonus + 100K Offers Invitation

6 Month Group Program

Weekly Live Classes inc. Hotseat Coaching

Unlimited Offer Line Up Reviews

Slack Community for In-Between Coaching

The D.R.E.A.M.I.U.M. Curriculum

My Signature Offer Builder Blueprint

Offer Design Blueprint Review for x3 Offers

What’s included:

Back in the 2010’s when I started freelancing, I had zero clue how to sell and price my services to attract my dream clients.

After many years of dud and debatable contracts, low rates and people-pleasing, I now apply my experiences into being one of the only dedicated offer strategy experts for service providers.

I’ve helped 100’s of service providers to refine and re-tool their services for more ease, more profit and better clients who they retain on repeat. And I can’t WAIT to do the same with you, too!

From fledgling freelancer to six figure service pro


£498.00

Interest-free payment plans – all prices inclusive of UK VAT


£996

x1 PAYMENT

x2 PAYMENTS


ENROLLING SOON

ENROLLING SOON

ENROLLING SOON

x4 Payments



 £249





Payment Options

Jessica Chambers, Events Strategist

From messy quoting per project to clear structured offers – here's how Jess' business and mindset has transformed after joining Dreamium

After sitting on an idea for 5 years, and paying for a blank website for 2 years, Jess knew it was finally time shake things up.



I’ve set a launch date, and using everything I’ve learnt and the feedback received to fuel the launch plan.

With this new mindset and new framework for pricing my work, I’ve even transformed an existing debatable client on low daily rates and a lot of scope creep into a dream client with boundaries, rates with EVT." 

I started Dreamium doubting my ability to get my business started and charging icky day rates...I left with offers to launch that I’m confident about and building an offer eco system around.

here was SO many “ahah” moments throughout the program, and I felt incredibly supported my Ceels and the other students when I shared my worries and wobbles.

My Ah-ha moments:

  • Working out MVR based on how much I want to earn AND work each week
  • Scoping out the offer in detail before selling (instead of letting the client change the scope for each project)
  • Sales and marketing are different activities - focus on the sales
  • I CAN do this
AM I EXPERIENCED/GOOD ENOUGH TO JOIN THIS PROGRAM? +

I recommend that you have spent at least a year working with clients prior to starting Dreamium and doing the work. Many students share your feelings of fear around pricing and offers – if you don't feel 'good enough' to take part, that's a sign you absolutely are ready to do Dreamium!

IF I CAN'T MAKE ALL THE CALLS, IS THAT OK? +

Yes! Our weekly workshops in Dreamium are highly recommended but not essential. If for any reason you don't think you'll be able to make our calls, no sweat – you'll still be able to complete the program using our other coaching support features. You can also catch them on replay in our program portal afterwards, too!

IS THERE A 1:1 ELEMENT TO DREAMIUM? +

Dreamium is a highly supported group program experience. You will receive personalised feedback on your questions in our community, and have the chance to receive 1:1 hotseat coaching on our group calls. You will also get to submit THREE Dreamium offers in the program for both strategy and messaging. If you require a private 1:1 call, you can request this as an upgrade to your Dreamium experience — simply email ceels@ceelslockley.co for pricing and booking.

HOW LONG DO I HAVE ACCESS FOR? +

You will have access to the program features and materials for 6 months from the date of joining. Once your offers are designed and finalised to market, I recommend ascending into my continuation program, 100K Offers Academy, to focus on sales and marketing of your offer ecosystem.

CAN I PAY IN INSTALLMENTS? +

Dreamium is £996 pay in full or 4 interest-free payments of £249.00. Prices include UK VAT. You can pay via credit/debit card, Paypal or Afterpay/Klarna. Payment plans are subject to terms and conditions.

WHO IS DREAMIUM FOR? +

Dreamium is a group program for service providers who have an online business presence and are currently charging by the hour, day, project, or offer. You’d like to figure out the essential steps to create an Offer Line Up that helps you attract and retain more of your dream clients.

WHEN CAN I START THE PROGRAM? +

Doors open again in late February. Stay tuned!

HOW DO THE CALLS WORK? +

Our weekly live workshops take place on Wednesdays at 1pm BST/GMT where you can receive coaching on your Dreamium questions and get support inside the program. These calls are themed weekly to deep-dive on specific areas of the offer design process. All calls are available as replays and are highly recommended but not essential to being able to complete the work and get your result!

WHY ARE YOU THE PERSON TO TEACH ME THIS? +

I’ve been an online service provider since 2010 and taught 100’s of women how to confidently raise their rates and double or even triple their income. My entire focus as a consultant and strategist is in the realm of offer strategy, pricing, and positioning, which means I’ve developed a highly effective body of work, methodologies, and tools to help my clients get results in this specific area.

HOW DO I ENROL? WHAT HAPPENS AFTER I SIGN UP? +

You can enrol right away by scrolling to the cart at the foot of this page or clicking this link. Once you’ve signed up you will receive a receipt invoice and a welcome email from me confirming your space in the program and a link to complete the pre-survey. You will then receive your onboarding emails to show you around our incredible Dreamium program features.

WHAT CAN I EXPECT TO TAKE AWAY BY THE END OF THE PROGRAM? +

At the end of the program, you’ll have learned exactly how to connect to your value, be on your way to overcoming and addressing your fears around money and pricing conversations, have a clear plan for your pricing model that feels exciting and expansive, and have an Offer Line Up that feels clearer and more aligned!

DOES DREAMIUM TEACH LAUNCHING MY OFFERS? +

No. Dreamium’s focus is to help you confidently design and start executing your Offer Line Up to appeal to your dream clients. If you want to learn how to sell and refine your offers further, you may be interested in joining my continuation program, 100K Offers Academy.

Frequently Asked Questions

Quit undercharging and overdelivering, for good.



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