Your Offer Strategy Gameplan for 2025: Trends on Innovation, Specificity & Prioritisation

Welcome to the newly rebranded Sold Out Offers podcast. In this episode, I’m diving deep into the trends and predictions shaping the done-for-you and done-with-you service industry in 2025. Whether you’re a seasoned pro or just starting out, this conversation is your guide to staying ahead, crafting irresistible offers, and making your business the obvious choice in your niche.

From the buyer’s journey to data-driven offers, I dissect the biggest shifts from experts, service providers and commentators in our industry.

You’ll walk away with actionable insights to refine your offers, delight your clients, and build an offer ecosystem that truly resonates.

What you’ll learn in this episode:

  • The growing importance of immersive buyer journeys and how to integrate them into your offers
  • Why data-driven results and measurable success are becoming non-negotiable
  • The rise of done-for-you services and what it means for service providers
  • Pricing trends and how to align your rates with client expectations and results
  • Predictions about AI integration, ‘specialist generalists’, and the evolution of collaborations

“We can’t afford to be letting people down in our offers. Your reputation is everything, so it’s time to raise your standards and wow your clients every single time.”

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Don’t forget to mark your calendars for the Buyer’s Journey Jamboree workshop on January 14th, 2025. Learn how to create a cohesive and immersive buyer’s journey that turns prospects into lifelong clients – sign up here:

Let’s make 2025 the year of your sold-out offers.

https://ceelslockley.co/buyers-journey-jamboree

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https://www.threads.net/@ceels.lockley

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Free Masterclass

Learn more about the different types of offers and map out your offer ecosystem:

https://ceelslockley.co/the-line-up

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Join my Community

Sign up to my free monthly events for service pros, Sisters of Service:

https://ceels-lockley.myflodesk.com/sisters-of-service

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Work with me

Join my group program for service providers who want to design a profitable offer suite over 6 months:

https://ceelslockley.co/dreamium

Create an industry-leading offer ecosystem with me 1:1:

https://ceelslockley.co/main-event-experience