Selling your offers shouldn’t feel awkward, pushy, or uncomfortable – but let’s be real, for many service providers, it does. In this episode of the Sales Series, I’m tackling the biggest mindset blocks that hold people back from selling and how to reframe them so you can promote your offers with confidence.

We’re talking about the fear of showing off, the discomfort of being “too salesy,” and why repetition in your marketing is actually a good thing. I’ll also share why your audience isn’t paying as much attention as you think (spoiler: they don’t care if you’ve talked about your offer 20 times this week) and how to embrace the lurkers – the people who are watching silently but will buy when they’re ready.

If you’ve ever worried that you’re annoying people, being boring, or just not “good” at sales, this episode will shift your perspective and help you show up with confidence.

What You’ll Learn in This Episode

• Why feeling awkward about selling is completely normal – and how to move past it.
• How to reframe your mindset so selling feels easier and more natural.
• The power of repetition in marketing (and why you’re not boring people).
• Why lurkers, the silent followers, are actually your future buyers.
• How to hype your own offers without feeling cringe.

“Sales is one massive, long hype of your own stuff. The sooner you get on board, the easier it gets.”

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Learn more about the different types of offers and map out your offer ecosystem:

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Join my group program for service providers who want to design a profitable offer suite over 6 months:

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Create an industry-leading offer ecosystem with me 1:1:

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